AdSense now allow changes to their advertisement code
This QuickTip is about a change to AdSense's policies about modifying their ad code: in short, you are now allowed to change the code in certain way, to achieve certain things. AdSense have announced changes to their "Modifying ad code" policy. In the past, publishers weren't allowed to change AdSense ads in any way other than what could be done through the AdSense ad-code generator or Blogger's Add-a-gadget / Adsense tools. Now, however, some changes are allowed, so you can do things like: Responsive design : creating a single webpage that adapts to the device on it’s being viewed on (eg laptop, smartphone or tablet). A/B testing : creating multiple versions of a page and comparing how they are used to see which page is the most effective. Setting custom channels dynamically: Ad tag minification : Enabling your site pages to load faster by reducing the amount of data to be transferred. In several places, AdSense say that the goals of these changes should be ...